Head Of Marketing

Head Of Marketing - Fast-growing fashion brand Salary - £70k - £80k DOE + Benefits Location - Manchester * Birthday off! * Product discount * £500 annual giftcard * Free parking * Progression growth Zachary Daniels are partnered with a fast-growing, digitally native womenswear brand known for its elevated aesthetic, trend-led collections, and strong social-first identity. Built around in-house design and a highly engaged online community, the brand has quickly established itself within the contemporary fashion space by blending premium-inspired styling with accessible price points. The Role: As Head of Marketing, you'll lead the development and execution of a multi-channel marketing strategy, spanning brand, performance, and customer lifecycle. Working closely with founders and the wider leadership team, the Head of Marketing will play a key role in scaling the business sustainably, balancing creativity with commercial impact. Key Responsibilities: * Own and deliver the overall marketing strategy, driving both revenue growth and long-term brand equity * Lead, manage, and develop a high-performing marketing team, setting clear direction and priorities * Take full ownership of the marketing budget, ensuring effective allocation and clear ROI accountability * Drive customer acquisition and retention across all channels including paid social, paid search, SEO, affiliates, and partnerships * Oversee influencer, creator, and ambassador strategies, ensuring alignment with brand positioning * Collaborate cross-functionally with Creative, eCommerce, Merchandising, Product, and Leadership teams * Ensure consistency across tone of voice, brand positioning, and visual identity across all touchpoints * Identify and unlock new growth opportunities across channels, markets, and audiences About You: * 5+ years' experience in marketing, with proven success in a senior leadership role within fashion or DTC eCommerce * Strong track record of building, leading, and developing high-performing teams * Highly commercial mindset, with the ability to link marketing activity directly to revenue and growth * Strong creative instinct, with the ability to originate ideas and think beyond established strategies * Deep understanding of customer acquisition, retention, and lifecycle marketing * Highly data-driven, confident using insights to optimise performance and demonstrate ROI * Experience managing significant marketing budgets with clear accountability for results * Ability to identify emerging opportunities and scale new channels effectively Why Apply: * Join a fast-growing, digitally native fashion brand with strong momentum * Opportunity to step into a leadership role at a key stage of scale and evolution * Work closely with founders in a highly collaborative, entrepreneurial environment * High level of ownership and autonomy-ability to make a real impact quickly * Be part of a brand where creativity and innovation are genuinely valued * Play a key role in shaping the next phase of growth across UK and international markets * Work with a highly engaged customer community and culturally relevant product * Build and develop a high-performing team within a modern, fast-paced business BH37095